Service design

Service design is a design specialism that helps develop and deliver great services. Service design projects improve factors like ease of use, satisfaction, loyalty and efficiency right across areas such as environments, communications and products – and not forgetting the people who deliver the service. For a quick overview, download our Two minute guide to service design.

Engine's Service Design

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Our process

Engine's service design process breaks down into three broad phases: Identify, Build and Measure.…

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Typical projects

We help you to identify new opportunities for services and to bring them to life.…

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Five fundamentals

To simplify how we look at the ways services work, we keep referencing to the Five fundamentals…

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Working with Engine

All of Engine's projects are set up as creative and collaborative processes involving as many people…

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Public service design

How should Government set about improving and innovating the public services that we all use? …

Viewpoints

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Make yourself useful

Designers have a role to play in addressing business and social challenges …

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Confessions of a service design researcher

Design research is an implicit and inseparable aspect of service design. …

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Designing for the social challenges of better health

Southwark is one of 33 boroughs in London. …

Methods

Contextual Interview

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A contextual interview is spending time with a person in their territory often in their home…

Customer Journey mapping

Journey mapping is a method of visually representing the actual and everyday user experience …

Graphic Facilitation

Graphic facilitation is a technique for visualizing a meeting or workshop…

Desktop walkthroughs

A simple exercise to help imagine a service experience…

Conjoint analysis

Conjoint analysis offers powerful insight into customer preferences…