Matchbox
As a card-based ‘mind-mapping’ tool, Matchbox provides designers with a way to learn about their clients in order to better develop new business and provide the most useful services possible. It also helps business owners and their advisors to explore the diversity of ways in which design can make important improvements to a company’s success beyond just the way something looks.
Matchbox and the accompanying programme have been so successful in providing information and inspiration that the DTI have decided to distribute it nationally.
Matchbox is a core tool used as part of